Service

Pep Boys Introduces Mobile Service Program for Fleets of Any Size

Posted on April 11, 2019
Icahn Automotive is adding fleet-specific Pep Boys Mobile Crew vehicles to provide on-location maintenance and repair.
Icahn Automotive is adding fleet-specific Pep Boys Mobile Crew vehicles to provide on-location maintenance and repair.

Icahn Automotive Group LLC is expanding its Pep Boys Mobile Crew service to provide on-site common maintenance and repair needs to any size fleet. The new program is called Pep Boys Fleet.

Icahn says Pep Boys Fleet provides inspections and warranty-backed repairs, both routine and complex to fleets of any size.

Pep Boys Mobile Crew launched in 2018 with two trailers each equipped with mobile lifts and the latest diagnostic tools and equipment, plus an ASE-certified technician. Icahn is adding smaller-format fleet vans. The vans are fully equipped with supplies and staffed by trained technicians to complete common fleet maintenance and repair needs on-location.

Pep Boys Fleet service is performed through the Pep Boys national network of more than 9,000 service bays in over 1,000 company-owned locations. Services include preventative maintenance such as tires, brakes, batteries and suspension.

“No matter the size of the fleet, our goal is always to decrease the vehicle’s downtime, ultimately providing a more convenient, flexible and personalized way of addressing repairs and vehicle maintenance,” says Brian Kaner, president of service, Icahn Automotive.

“Pep Boys Fleet is the only service provider to be backed by a national network and offer mobile maintenance and repairs, as well as provide dedicated fleet team support and solutions designed to both streamline the fleet manager’s role and help an owner focus on the running the business and not the fleet," says Kaner.

Icahn says Pep Boys Fleet will continue to be a preferred partner of large, national fleet management companies and is better positioned to meet the needs of the many small fleets emerging from the explosive growth of transportation network companies and last mile delivery services. The program’s tagline is: “Driving your business forward.”

Icahn says that 20% percent of vehicles are sold to fleets, a number that’s expected to shift as high as 40% over the next 20 years as ride-sharing, ride-hailing and online retail continues to grow.

All makes and models of vehicles can be serviced by the Pep Boys Fleet program. Dedicated Pep Boys Fleet bays have been established at Pep Boys locations toexpedite fleet jobs. The company is also updating locations to provide meeting rooms with amenities where fleet customers can conduct business while their vehicle is undergoing maintenance.

Icahn says Pep Boys Fleet provides national, regional, local and store-level support where customers receive a single point-of-contact that gets to know them and their business. The program includes a customized service program and pricing plan as well as a Pep Boys representative to help manage a customer’s fleet business.

The Pep Boys Fleet program provides customers with a universal fleet services credit card that allows fleet managers to track and pay for vehicle repairs and preventive service and earn rewards. All fleet customers can also take advantage of a specialized online invoicing and payment system and a 24/7 towing program to any Pep Boys location.

Pep Boys Fleet is an official tire, brake and preventative maintenance supplier of Amazon’s Delivery Service Partners (DSP) which provides negotiated pricing for Amazon DSP maintenance, along with a pro rewards program, and fleet credit which owners can use to cover unforeseen expenses. Later this year, Pep Boys plans to launch a management technology solution to help small and mid-size businesses better manage their fleet maintenance.

Icahn Automotive says the launch of Pep Boys Fleet continues its investments in its service business and follows the creation of a program to recruit and train automotive service technicians to meet the demands of the industry, which are being driven largely by the fleet customer. In addition to adding new service formats such as Mobile Crew, the company says it is expanding its footprint in key markets by acquiring both franchised and owned service centers and remodeling existing Pep Boys locations.

Pep Boys Mobile Crew launched in October 2018. For details see "Pep Boys Offers Tires and Automotive Services With a Mobile Crew."

For a look at other providers who are taking service to the customer, see Modern Tire Dealer Editor Bob Ulrich's report, "The Biggest Trend in Retailing: Mobile Tire Service."

Related Topics: auto service, fleet maintenance, mobile auto service

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