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Pirelli, Trans Am and Sportscar Vintage Racing: Partners Through 2024

Posted on June 25, 2019

Pirelli Tire North America Inc. has renewed two key American racing agreements through 2024.

The tire maker will remain the presenting partner of America's Road Racing Series, thanks to an extension of its agreement with the Trans Am Series. Pirelli also has extended its agreement with the Sportscar Vintage Racing Association (SVRA), and will serve as the "Official Street Tire of SVRA."

With the Trans Am Series, Pirelli will remain the official tire supplier to "one of the best-known road racing championships in the United States, which is rooted in popular culture as well as motorsport."

The SVRA is "the largest vintage racing organization in the United States open to virtually any vintage or historic race car." It will share a number of dates with the Trans Am Series as part of the ‘Speed Tour’.

Pirelli says its involvement feeds into its road-to-track philosophy — lessons from the circuits are put into practice on road tires.

Pirelli will continue to supply the entire Trans Am field, including a purpose-built competition tire for the TA and TA2 classes, enabling the drivers to get the very most out of their cars while spectators enjoy a show.

Pirelli and Trans Am are testing 18-inch tires for the headlining TA class, which may be adopted from next season, bringing the tires used on the track even closer to those on the road. In a similar move, Pirelli is introducing 18-inch tires to F1 in 2021.

Marco Crola, CEO of Pirelli North America, said, “We’re delighted to renew this relationship for a championship that’s at the heart of American automotive culture, with extremely close racing and very high standards of driving. As well as providing great entertainment, this agreement enables us to reinforce our links with iconic American car manufacturers, and further enhance the connection between road and track with our high-technology P Zero products. This same technology is also seen in our Pirelli Collezione tires for classic cars, which combine classic looks with modern know-how, underlining the importance of the SVRA series to our portfolio as well.”

Trans Am Series President John Clagett said extending the agreement with Pirelli “is an extremely popular move among drivers and teams as well. Pirelli is an iconic brand that stands for performance and style, with a commitment to competition and technical excellence that fits in perfectly with our own."

Related Topics: Marco Crola, official tire, Pirelli, racing, racing tires, sponsorships

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