Suppliers

GT Radial Brand Returns to Formula Drift Series

Posted on February 20, 2020
Giti hosted a ceremony at its South Carolina tire manufacturing plant to mark (from left) Kazuya Taguchi, Ryan Litteral and Travis Reeder signing on to the GT Radial Formula Drift team. GT Radial extreme performance SX2 RS tires are produced at the plant.
Giti hosted a ceremony at its South Carolina tire manufacturing plant to mark (from left) Kazuya Taguchi, Ryan Litteral and Travis Reeder signing on to the GT Radial Formula Drift team. GT Radial extreme performance SX2 RS tires are produced at the plant.

The GT Radial brand is returning to Formula Drift, North America’s professional drifting competition, in 2020.

Giti Tire (USA) Ltd. says joining Formula Drift will demonstrate the engineering capabilities and product performances of GT Radial tires in the most extreme conditions.

The GT Radial brand has been in the U.S. market for more than 25 years. Several GT Radial product lines are produced in Giti Tire’s manufacturing plant in Chester County, South Carolina.

Giti hosted an event at its South Carolina plant on Feb. 13, 2020, where three drivers officially joined the GT Radial Formula Drift team. The drivers witnessed first-hand the production of the GT Radial extreme performance SX2 RS tires they will be competing on.

The day’s events included an introduction of the drivers to senior management, R&D team, the plant production team, and an official signing ceremony.

Some background on the three members of the GT Radial Formula Drift team follow.

  • Travis Reeder was named Rookie of the Year in Formula Drift Pro2 competition in 2017 and won that series in 2018. He was named 2019 Rookie of the Year in the Formula Drift Pro Series and is a drift school instructor.
  • Ryan Litteral, whose team is based in Atlanta, was named most improved driver in 2019 Formula Drift Pro Series competition. A fan favorite, his consistency, aggression and unwavering commitment gained him much respect in the drifting community, according to Giti.
  • Kazuya Taguchi has been drifting for 10 years and competed in the Formula Drift Pro Series for the past two years.

“We’re excited about returning to Formula Drift with these three dynamic drivers competing on our SX2 RS tires developed by our motorsports R&D team and manufactured here in South Carolina.” says Thomas Okihisa, director of marketing.

GT Radial SX2 RS tires will also be available in the North America market and to drifting enthusiasts worldwide.

About Giti Tire

Founded in 1951 and headquartered in Singapore, Giti Tire Group operates eight manufacturing plants and produces a broad range of tire products, serving major original equipment vehicle manufacturers, auto-service outlets, tire dealers and consumers in more than 130 countries worldwide.

Giti Tire (USA) Ltd., based in Rancho Cucamonga, CA, is the sales, marketing, and distribution company for North America. It markets and sells the following brands: GT Radial, Primewell, and Dextero tires for high performance vehicles, passenger cars, SUV, light truck, and medium trucks through national retailers, independent retailers and distributors across the United States and Canada. For more information, visit www.giti.com.

Related Topics: Formula Drift series, Giti Tire (USA) Ltd., GT Radial, motorsports, racing, sports marketing

Comments ( 0 )
More Stories
News Cooper Extends Shutdown in U.S. and Mexico

Cooper Tire & Rubber Co. will keep its tire manufacturing plants in the U.S. and Mexico closed for at least another two weeks. Cooper's plans in Europe also remain shut down.  

News Nexen Distribution, Dealer Support Will Remain Operational

Nexen Tire America Inc. says its tire distribution capabilities and dealer support functions remain fully operational during COVID-19 crisis.

News Hankook Rolls Out New Rebate Program

Hankook Tire America Corp.’s new rebate program offers consumers savings of up to $80 on four Hankook tires.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!

We respect your data and privacy.
By clicking the submit button below, you are agreeing with Bobit Business Media’s Privacy Policy and this outlined level of consent.