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Modern Tire Dealer

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June 2021

Volume: 102

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Electric Trucks Pose Challenges for Tiremakers

Range, Torque and Weight Are Concerns

Electric vehicles for personal use are getting a lot of press, but electrification is coming to the domestic heavy-duty truck market, too. What impact will electric trucks have on tire design and construction? Truck tire suppliers share their thoughts in this MTD exclusive.


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Truck tire Michael

Integrating Retail Into a Commercial Tire Business

How to Grab the Low-Hanging Fruit

As commercial tire dealers look to enhance their business values into the same stratosphere as retail tire dealers, some are looking at integrating the more profitable elements of retail business into their commercial operations. From a customer retention and profit perspective, this makes perfect sense. 


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Morgan

How to Leverage Events to Attract New Customers

All of us are looking for ways to generate new business. There are two basic ways to accomplish this: do more with the customers that you have or increase the number of customers you serve. While both are effective, one is much more limiting. The greatest gain comes in finding ways to bring in more customers.


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