Maxam’s McDonnell describes the size of the OTR tire market in the U.S. as “significant, one of the top five markets in the world today.”
Article

Panelists Predict the OTR Tire Market Will Continue to Grow

Every year, the Tire Industry Association (TIA) hosts a tire manufacturers’ panel discussion at the TIA OTR Tire Conference. In preparation for this year’s upcoming event in Tampa, Fla., Modern Tire Dealer asked the participants on last year’s annual panel discussion one question:  How do you think the U.S. replacement OTR tire market will fare in 2019 and why?

“As we grow the replacement business, the next natural step would be to expand into the OE market,” says Prometeon's Vitale.
Article

Tips to Close the Small OTR Tire Sale

Need advice on how to capture the small off-the-road tire business in your market? Nine tire makers share their expertise. They also tackle the future of bias tires, and whether their extinction is on the horizon.

“Our top objective was to have an aggressive tread design with low noise,” says Nitto’s Angelo Naval about the Ridge Grappler. After preparing 3D renderings of the hybrid-terrain tread pattern, Nitto sought market feedback from specialty shops and Nitto dealers, “as well as individual enthusiasts.”
Article

R/T Tires: New Category, Not Marketing Hype

Is the alphabet soup known appropriately as the LT tire market big enough for another letter? Until recently, there were only three types of LT-sized tires: H/T for highway-terrain, A/T for all-terrain and M/T for mud-terrain.

Two special deals are being offered to consumers buying Yokohama’s Geolandar M/T G003 mud-terrain tires.
News

Yokohama Tire Offers Rebates on Geolandar M/T G003

From June 1 through June 30, Yokohama Tire Corp. is offering consumers two special deals when they buy its Geolandar M/T G003 mud-terrain tires: buy four and get a $100 Yokohama Visa Prepaid card; buy five and receive a $125 card.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!