News

TBC Promotes National Tire Safety Week

TBC Corp. is offering free tire inspections at its more than 720 Tire Kingdom Service Centers and NTB Tire & Service Centers during National Tire Safety Week.

News

Alliance Shares Tire Expertise in New Video Series

Alliance Tire Americas Inc. (ATA) has created a series of videos with brief, easy-to-understand explanations of tire science and how-to help for machinery owners and operators in the field. The first series of videos focuses primarily on the farm tire segment.  

News

Myers wants you to help consumers on TPMS

Myers Tire Supply Distribution Inc. is introducing a kit of interactive consumer education material to assist store salespeople in educating consumers about TPMS.

News

Cooper offers holiday tire tips for consumers

With Thanksgiving nearly upon us, the American Automobile Association (AAA) projects 43.6 million Americans will travel 50 miles or more during the weekend. About 90% will travel by car.

News

Hankook consumer survey: 63% check pressure

In a new Tire Gauge Index survey conducted by Hankook Tire America Corp., 63% of respondents checked their tire pressure in the last month. While nearly 8 in 10 consumers say they are aware that the change in seasons affects tire pressure, Hankook is reminding consumers that falling temps mean falling tire air pressure and it’s time to “Air ‘Em UP.”

Yokohama Video No. 4: 'Tires 101' on YouTube.
News

Yokohama adds Tires 101 to video series

Yokohama Tire Corp. has posted its fourth "Tire Tips" video on YouTube. The latest installment, called Tires 101, explains the difference between summer, winter and all-season tires.

News

NHTSA lists ideas for consumer education program

Thanks to the passage of the Energy Independence and Security Act of 2007, the National Highway Traffic Safety Administration has been given the task of developing a national tire education program for consumers.

News

Tire Talk blog looks at inflation education

"Last week, the Rubber Manufacturers Association published the results of yet another tire pressure inflation survey and once again, they were quite disappointing," writes MTD Senior Editor Mike Manges in the latest installment of his Tire Talk with Mike blog on www.moderntiredealer.com.

Blog

Tire inflation education should be part of drivers' ed

Last week, the Rubber Manufacturers Association (RMA) published the results of yet another tire pressure inflation survey and once again, they were quite disappointing. Only 9% of the 5,478 vehicles that participated in the survey had four properly inflated tires.

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