News

Hercules Plans Big March Madness Marketing Push

Hercules Tire & Rubber Co. is warming up for the college basketball postseason with a new marketing partnership that includes eight NCAA conferences and 32 colleges and universities.

News

Pirelli Wins WRC Sole Supplier Status

The Federation Internationale de l’Automobile has chosen Pirelli to be the sole tire supplier for the World Rally Championship from 2021 through 2024.

News

BKT, OK Tire Stores Support Curling Association

Balkrishna Industries Ltd. and OK Tire Stores Inc. are teaming up to sponsor Curling Canada, a long-established regional association that governs curling championships in that country.

Sullivan Tire's multi-year agreement with the Bruins includes a partnership with defenseman Torey Krug. (Photo: Brian Babineau NHLI via Getty Images).
News

Sullivan Tire Contest Rewards Bruins Fans

Sullivan Tire Co. Inc. is offering Boston Bruins fans a chance to win two tickets to the final preseason game of 2019 and the opportunity to meet defenseman Torey Krug after the game.

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