General Brand Enters Stock Car Racing

The General tire brand is kicking off its next 100 years by entering stock car racing. The Continental AG brand will become the official tire and lone supplier of the Automobile Racing Club of America (ARCA) Racing Series beginning in 2016.


Conti has BIG plans for General in 2016

Bill Caldwell and Travis Roffler must like to play poker. The Continental Tire the Americas LLC executives are keeping their plans for General tire close to the vest.


Conti 'Reveals' Plans for General in 2016

At the recent birthday celebration for the General tire brand in Las Vegas, Continental Tire the Americas LLC executives did more than recap the brand's history. They also hinted at what's in store for the 100-year-old brand.

This General Cord tire was built by the former General Tire & Rubber Co. circa 1915.

Dealers celebrate General's birthday in Vegas

What better way to celebrate your 100th anniversary than to bring your top tire dealers to Las Vegas for a four-day, event filled weekend? That's what Continental Tire the Americas LLC did in honor of the General brand.

As the sponsor of the American Youth Soccer Organization's Safe Haven program, Continental is spreading the word about children's safety.

Continental kicks off youth soccer sponsorship

Continental Tire the Americas LLC is adding to its portfolio of soccer sponsorships, signing a deal with the American Youth Soccer Organization (AYSO) to become the official tire of the club. The multi-year agreement also names Continental the presenting sponsor of the Safe Haven program, a child and volunteer safety program.

During Continental’s Gold dealer trip, Warren Murray (left) of Tower Tire in Pittsburgh, Pa., and Curt Price of C&S Discount Tire, Waynesburg, Pa., look over the new General Grabber tire which will be available this fall.

Continental Gold standard

Continental Tire the Americas LLC executives recognize the important role independent tire dealers play in the sale of their tires to the consumer.

The new Grabber HTS60 has a stylish symmetric pattern with a strong center rib and has been optimized for water evacuation, according to Continental. 

Continental expands the Grabber line

The Grabber HTS60 is the newest General all-season, highway terrain tire for light trucks, SUVs and CUVs from Continental Tire the Americas LLC. Dealers can begin ordering the next-generation Grabber HTS in July 2015 for delivery in August.


Continental unveils the latest ExtremeContact

The new ExtremeContact DWS06, an ultra-high performance, all-season tire, will be available in May 2015. Continental Tire the Americas LLC says the next generation of its ExtremeContact DWS is built for sports cars, luxury sport cars and luxury sport crossovers.

The tread pattern of the General Grabber Arctic LT features interlocking winter sipes.

Winter wonder: the General Grabber Arctic LT

The Grabber Arctic LT is the newest General winter tire from Continental Tire the Americas LLC. The studdable winter tire's all-weather, cut-and-chip resistant compound is designed to maintain cold-weather flexibility, excellent traction and long, even tread wear.

Compared to the Continental ExtremeWinterContact, the WinterContactSI has the same snow traction and much greater ice traction.

Ready for (next) winter: the WinterContactSI

The new Continental WinterContactSI is designed for passenger cars, minivans and CUVs. It will be available in the fall of 2015, although Continental Tire the Americas LLC will begin accepting dealer orders in April 2015.


Continental Tire extends IMSA agreement

Continental Tire the Americas LLC and the International Motor Sports Association (IMSA) have extended their multi-year partnership. Continental will continue as the “Official Tire of IMSA” through 2018.


FIA verifies Continental's land/speed records

Christmas came early for Continental Tire the Americas LLC. The Federation Internationale de I’Automobile (FIA) Land Speed Records Commission has homologated both the 10-kilometer and 10-mile world speed records from a standing start.

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