Michelin North America Inc. and Sumitomo Corporation of Americas (SCOA) have agreed to combine their respective North American replacement tire distribution and related service operations in a 50-50 joint venture.
Sullivan Tire & Auto Service has partnered with the Michelin North America Inc.’s Soccer Program for the 2012 soccer season. This partnership is taking place in seven towns where there are also Sullivan Tire locations.
With a new individualized online experience, Michelin North American Inc. says it is changing the way consumers shop for tires. The company now offers a selection of digital tools to make the process of tire buying easier and more enjoyable.
A stack of tires might be his only birthday suit, but the Michelin Man turns 113 Oct. 4, 2011. The globally recognized advertising icon is also joining the Madison Ave. N.Y., Advertising Walk of Fame.