ASA Automotive Systems Inc. used the 2018 SEMA (Specialty Equipment Market Association) Show to celebrate its 30th birthday and last year’s launch of its TireMaster GTX software. It also took the opportunity to tease tire dealers about its next product.
For Martins Industries Inc., the focus in developing new products is threefold. They must enhance safety, be ergonomic, and help a user be more efficient. One of the new products that hits all three marks is a hands-free solution to fill truck tires while they’re inside a cage.
Cooper Tire & Rubber Co. is partnering with the DieselSellerz, stars of Discovery Channel’s hit show Diesel Brothers, to launch a new tire brand: Legion tires.
YC Rubber Co. (North America) LLC has extended its casing warranty on Duraturn TBR (truck and bus radial) tires to six years and two retreads. That's up from five years and one retread.
Members of the Independent Tire Dealers Group LLC (ITDG) and employees of Mickey Thompson Tires & Wheels celebrated a new partnership and a new tire at the 2018 Specialty Equipment Market Association (SEMA) show.
Toyo Tire U.S.A. Corp. has announced the winners of the Toyo Tires 2018 Specialty Equipment Market Association (SEMA) Show Top Build Award. Two prizes have been awarded, a Best Toyo Tires SEMA Car Build and a Best Toyo Tires SEMA Truck/SUV Build. Both winners received a check for $5,000 and a Toyo Tires trophy.
Nitto Tire U.S.A. Inc. unveiled its first tire for side-by-side (SxS) vehicles, the Trail Grappler SxS, at the 2018 Specialty Equipment Market Association (SEMA) show.
Pirelli Tire North America Inc. annually sings the praises of its brands at the SEMA Show. That includes the Pirelli P Zero and Scorpion lines.
NGK Spark Plugs (U.S.A) Inc. introduced a spark plug, a sensor line and a vehicle electronics brand at the 2018 Automotive Aftermarket Product Expo (AAPEX) and Specialty Equipment Market Association (SEMA) show.
Sentury Tire USA Inc. is showcasing two new rugged terrain tires at the 2018 SEMA (Specialty Equipment Market Association) Show in Las Vegas.
Cooper Tire & Rubber Co.’s new Discoverer AT34S, an all-weather, all-terrain tire for pickup trucks and sport utility vehicles, has been named a New Product Award winner in the tire and related product category at the Specialty Equipment Market Association (SEMA) Show.
The Coker Group has announced a strategic partnership with German tire distributor MOR (Münchner Oldtimer Reifen) GmbH.
Tireco Inc. is unveiling new products for the upcoming season at the 2018 Specialty Equipment Market Association (SEMA) Show in booth #41061 in the lower South Hall of the Las Vegas Convention Center.