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2016 SEMA Show

3 Editors, 3 Takes: On the Rise, and On the Show Floor

When I suggested Modern Tire Dealer unveil On the Rise, our list of young industry leaders, at the biggest industry event of the year, I expected a few eager participants to respond. I knew the leaders were out there, and I thought I’d meet one or two in Las Vegas.

2016 SEMA Show/Global Tire Expo

Mud-terrain tires were among the hot products at the 2016 Specialty Equipment Market Association (SEMA) Show, along with industry experts eager to answer all-important questions like how to sell more tires.