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Truck Tire Market Report: SRNA's Klimm Says 'Worst is Behind Us'

Like other manufacturers, Sumitomo Rubber North America (SRNA) has not been immune to the impact of COVID-19. That includes the effect on truck tire demand. However, “it appears that the worst is behind us,” Bob Klimm, SRNA’s director of TBR sales, said during the company’s latest online dealer forum.

COVID-19 Brings Good News for Falken Dealers

It’s about time the coronavirus brings some good news for a change. This dose of positivity is destined for tire dealers of the Falken brand, and specifically the WildPeak A/T3W.  

Sumitomo's Snapshot of the Tire Industry Amid COVID-19

The U.S. tire industry was already off to a rough start in 2020 before the coronavirus. That's one takeaway from Sumitomo Rubber North America Inc.'s first virtual dealer forum. We've compiled five more takeaways, covering the original equipment and replacement tire markets in both the consumer and truck tire businesses.  

SRNA Will Hold COVID-19 Falken Dealer Resource Forums

In a proactive move to keep its dealer network current on all activities related to the COVID-19 impact on the tire industry, Sumitomo Rubber North America Inc. will launch a bi-monthly, 45- to 60- minute, Internet-based SRNA COVID-19 Dealer Resource Forum.

Falken Turns Training Focus on Commercial Tire Dealers

Falken Tire Corp. has expanded its dealer education program, Falken Academy, with sessions dedicated to commercial tires. The Falken Commercial Tire Academy incorporates lessons on products, quality assurance, plus sales and marketing.