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Greenball

Happy 40th to Greenball!

Line up the candles for the cake, because this month Greenball Corp., manufacturer of tire brands such as GBC Motorsports, Kanati Tires, and Tow-Master, is turning 40.

Lobbying efforts take center stage

No legislation in recent memory better illustrates the importance of an industry association than the Motor Vehicle Owners’ Right to Repair Act in Massachusetts. The bill passed earlier this year after a 10-year battle that began on Capitol Hill in Washington, D.C.

Tires, tires, tires!

Amidst all of the press conferences and announcements, new tires remained the heart of this year’s Global Tire Expo/Specialty Equipment Market Association Show.

More than a niche marketer

Greenball Corp. has evolved a great deal since being formed by Chris Tsai and his wife, Jenny, in Long Beach, Calif., in 1976. The specialty tire distributor began operations in a 2,300-square-foot combination office and warehouse. Since then, it has outgrown its headquarters six times.

'Bigger, badder' ag machinery calls for innovative products

The trend in ag machinery is “bigger and badder,” according to Michael Burroughes, director of marketing, agricultural tires for Michelin North America Inc. At the same time the equipment is bulking up, it also is getting more efficient, thanks in part to increasingly larger tires.