Search Close Menu

Tag Search Result

Jeff Barna

Yokohama Promotes Jeff Barna to President

Jeff Barna, who joined Yokohama Tire Corp. (YTC) as its chief operating officer in January 2017, has been named the company's new president. His promotion is one of three top leadership changes for the tire company's North American marketing and manufacturing business.

Prices on Yokohama Tires Will Increase Sept. 1

Yokohama Tire Corp. will raise prices up to 4% on all of its commercial and off-the-road (OTR) tires sold in the U.S., effective September 1. The prices of some consumer tires will go up, too.

Yokohama COO Focuses on ROI, UHP Tires, ATG and More

Jeff Barna stepped out of his comfort zone in January when he joined the tire industry. Armed with an extensive knowledge of the automotive aftermarket, he accepted the position of chief operating officer at Yokohama Tire Corp. (YTC).