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Midtronics

Testing every battery in the fall is a ‘right-selling’ opportunity

All but the youngest drivers remember when a slow cranking start or dim headlights signaled a dying battery. Those days are gone. Modern vehicles start instantly until — with no warning — they don’t. Many no-start problems occur when temperatures drop just a few degrees.

Is your shop ready for absorbent glass mat batteries?

Battery composition and construction have changed more in the last six to eight years than they have in the prior four decades, according to Jim O’Hara, vice president of marketing for Clore Automotive Inc. More changes are coming fast as automotive manufacturers prepare for the federal government’s corporate average fuel economy (CAFE) standards, which set a 54.5 miles per gallon average fuel-efficiency goal for the 2025 model year.

Midtronics launches informational microsite

Midtronics Inc. has launched an informational microsite – or mini website – to provide customers with detailed information about the company’s newest diagnostic platform -- the DSS-7000 Battery Service Diagnostic System. The microsite URL is http://dss7000.midtronics.com.