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The Specialty Equipment Market Association continues to plan for an in-person 2020 SEMA Show, but organizers also are watching a spike in coronavirus cases in Las Vegas and working on a virtual element to meet the demand of international attendees who may face travel restrictions.

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Face Coverings Will Be Mandatory at SEMA Show

Attendees of this year’s Specialty Equipment Market Association Show will be required to wear face masks or face shields as part of the association's COVID-19-related safety plan.

5 Blogs in 5 Days: the 2019 Global Tire Expo

More than 20 years ago, the International Tire Expo, under the direction of the Tire Association of North America, merged with the SEMA (Specialty Equipment Market Association) Show in Las Vegas. The names have changed since then -- it's now called the Global Tire Expo "powered" by TIA (Tire Industry Association) -- but the event remains one of the biggest tire shows in the world.

6 New Faces Join Wheel and Tire Council

The Specialty Equipment Market Association's Wheel and Tire Council will welcome six new members following recent elections. Two members were re-elected.

SEMA Supports RPM Act Legislation

Perhaps the most passionate supporter of the RPM Act of 2017 is Specialty Equipment Market Association CEO and President Chris Kersting.