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Twin Valley Tire

As a commercial-focused tire dealer, only 20% of Twin Valley Tire Inc.’s business is tied to passenger and light truck tires and automotive service needs. And yet, when trying to protect employees from COVID-19, Jamie Laroche says cutting one key service helped limit customer-employee interaction.

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Titan Is Raising Money to Help Farmers in Crisis

Spring floods inundated Midwest farms, and Titan International Inc. is donating funds to help the Farm Rescue Foundation address the crisis. Tire dealers and their customers can help the cause.

Dealers Find Their Own Farm Tire Niches

Corn and soybean farmers near Twin Valley Tire Inc. in Milbank, S.D., have had a good year. The rain fell at the right time, and farmers harvested record yields of the region’s biggest crops. “Most said it was the best they’d ever seen,” says Jamie LaRoche, part-owner of the tire dealership with Brendan Van Sambeek.