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Yokohama Advan

Yokohama Tire Corp. is helping consumers hit the road with its latest national rebate promotion, “Summer Joyride.” Consumers will receive a $60 Visa prepaid card after purchasing a set of four select Yokohama tires through June 30, 2015.

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For customers who demand the ultimate in performance and handling no matter the season, the ADVAN Sport A/S answers the call at every turn.

Yokohama to participate in Geneva auto show

Yokohama Rubber Co. Ltd. plans to participate again this year in the annual Geneva International Motor Show. The 85th edition of the Geneva show will be held from March 5-15, 2015.

Yokohama adds UHP tire to Advan line

Yokohama Tire Corp. (YTC) has added an all-season ultra high performance tire to its Advan flagship line. The Advan Sports A/S goes on sale July 1 in the U.S. in 28 sizes. Seven more sizes will be available later in the year.

Baja 500, Red Bull Global Rallycross on tap for Yokohama

Dirt will be flying as Yokohama Tire Corporation’s (YTC) motorsports teams tackle two tough races: the 46th annual Tecate SCORE Baja 500 desert duel, June 5-8 in Ensenada, Baja, Mexico, and the Red Bull Global Rallycross (GRC) competition at the Circuit of the Americas in Austin, Texas on June 7.

Tokyo Auto Salon exhibitors: Toyo and Yokohama

Toyo Tire Japan Co. Ltd. and Yokohama Rubber Co. Ltd. will man booths at the 2014 Tokyo Auto Salon Jan. 10-12. The event will be held at the Makuhari Messe convention center in Makuhari, Chiba, Japan.