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rebranding

Monro Will Consolidate Retail Brands

As Monro Inc. continues to refresh the look of its 1,000-plus stores, the company also plans to streamline its retail operations and focus on five “regional power brands,” rather than the nine different nameplates it operates currently.  

The RMA Is Changing Its Name

The Rubber Manufacturers Association (RMA) is rebranding itself, and its new name is more focused on what its members do — manufacture tires in the United States.

Belle Tire Rebrands as 'My Guy' for Tires and Auto Care

Belle Tire Distributors Inc. has a new brand position and year-round media strategy. The new “My Guy” campaign is designed to reinforce Belle Tire’s position as a source of affordable and dependable tires and auto care.