As a business owner, you understand the importance of managing and protecting your tangible assets, such as property, inventory, equipment and employees. But what about the assets that lack a tangible cost or value?
The Do’s and Don’ts of Social Media
Used properly and with a well-thought out strategy in place, social media can help tire dealers boost awareness, drive more traffic to their stores and secure repeat customers. Used improperly and in a scatter-shot way, social media can potentially damage a dealership’s reputation and drive customers away.