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How to Deal with Difficult Customers

Proven Techniques For Making Customers Feel Served - Not Sold

Today, your salespeople and technicians must be trained to educate the customer and build trust quickly. Why? Because most of the time, difficult customers are created by you and/or your people. And you may not even realize it. 


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New Toyo CEO Sees Big Opportunities

'Our Biggest Challenge is Getting More Supply to Market'

Michael Graber, the new president and CEO of Toyo Tire U.S.A. Corp., says there is high demand for the company's products. “Our distributors and dealers are asking for more supply and are very optimistic about 2022." Graber discusses how Toyo plans to meet heightened levels of demand  - plus other opportunities the company is pursuing  - in this MTD interview.


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Tire Discounters Continues to Expand

Recent Acquisitions Give Dealership More Than 170 Locations

Cincinnati, Ohio-based Tire Discounters Inc. has acquired Virginia-based Thompson Tire. The deal, which involves seven retail stores and a commercial tire center, gives Tire Discounters 12 outlets in Virginia and more than 170 total locations.


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Kenda Chairman Discusses Demand, Shipping and Tariffs

Yang Expects Double-Digit Growth in 2022

Jimmy Yang, chairman of Kenda Rubber Industrial Co. Ltd., recently sat down with MTD to discuss Kenda's growth, how the company is working around the ongoing shipping crisis, steps it has taken to mitigate the impact of tariffs and his thoughts on tire demand as 2022 continues.


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Retreaders Held Back by Supply Issues

Despite Squeeze, They Find Ways to Grow

The world of retreading looks a lot like the rest of the U.S. tire industry. Customer demand is strong, but the supply side of the equation has been problematic. One issue is tread rubber. As one retreader puts it, his business is focusing “on maintaining customers, while our rubber supplier hurts us with terrible fill rates.”


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