News

MATDA Joins TIA's Social Media Platform

The Mid-America Tire Dealers Association (MATDA) has joined the social media content platform developed by the Tire Industry Association (TIA) and the Automotive Marketing Foundation (AMF).

News

Toyo’s Net Tire Sales Drop 6.7% in 2016

Toyo Tire & Rubber Co. Ltd. reported a net loss of 12.3 billion yen on net sales of 381.6 billion yen for its fiscal year ended Dec. 31, 2016. That compares to net income of 1.6 billion yen on net sales of 407.8 billion yen for fiscal 2015.

This screen capture is from a local Conrad's ad that ran on the Feb. 15 broadcast of ABC World News Tonight.
Blog

Ad Wars: Discount Tire Versus Conrad's Tire Express

Last night I watched back-to-back tire advertisements on the national evening news that took different approaches to wooing the customer. One was from Discount Tire. The other was from Conrad’s Tire Express & Total Car Care.

News

Bosch Expands Five Product Lines

Robert Bosch LLC has added 38 part numbers to its aftermarket product lines. Additions were made to the injector, braking, rotating machine, steering, and oxygen sensor product lines.

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