The reasons ATD bought Hercules
When American Tire Distributors Inc. purchased Hercules Tire & Rubber Co., was it mainly to acquire Tire Dealer’s Warehouse (TDW), the wholesale division of Hercules?
The deal will strengthen ATD’s distribution in the western part of the country. But TDW was perhaps the third of the three main reasons why ATD's parent, American Tire Holdings Inc. acquired Hercules Tire Holdings LLC.
To learn what the two main reasons for the deal are, see Modern Tire Dealer Editor Bob Ulrich’s latest blog, TDW wasn't the main reason ATD bought Hercules. You’ll also learn how many distribution centers ATD now possesses.
Do you think it was a good move? How will the acquisition affect your business? Read the blog, and let us know what you think by leaving a comment!