Bridgestone Makes Big Investment in OTR Tire Performance Tracking
Bridgestone Corp. will enhance its OTR tire performance monitoring capabilities thanks to the acquisition of Transence Technologies’ iTrack Solutions Business unit.
“iTrack is a globally-preferred provider of tire management solutions for the OTR vehicle market,” say Bridgestone officials. “The business offers a comprehensive tire pressure monitoring system specially designed for mining tires. In addition to tire temperature and pressure monitoring, the iTrack tire management platform provides customizable geofencing, speed alerts and more to help mining customers optimize their operations for increased productivity and profitability.
Tomohiro Kusano, vice president and senior officer, mining/aircraft/agriculture solutions business, Bridgestone, says the acquisition "helps move Bridgestone closer to its goal of becoming a leader in sustainable and advanced mobility solutions. As a global solutions provider, Bridgestone will create new value for our customers by delivering tire and mobility-related data that enhances their operations.”
The Tokyo, Japan-based tire manufacturer entered into a joint collaboration agreement with Transense in August 2019 and began referring OTR customers to the iTrack solutions platform at that time.
Bridgestone says it will expand this offering to additional OTR customers as it fully integrates the iTrack solution into its portfolio. “To ensure a seamless transition, all employees of the iTrack Solutions Business will join Bridgestone as part of the acquisition.”