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Michelin Joins Ram AgPack Program

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Michelin North America Inc.’s Michelin and BFGoodrich brands are tire partners for Ram AgPack through Nov. 30, 2021.

The partnership means the Michelin and BFGoodrich brands will come with exclusive rebates on tire solutions -- from tractors to trucks to toys -- as a part of a package of farm and ranch management products and tools for growers and ranchers. These offers will save buyers as much as $4,100 on select purchases.

Two years ago, the Ram Truck Division of FCA US LLC, the Fiat Chrysler Automobiles subsidiary, created a benefits package for customers who buy a truck from a certified, elite agriculture dealership. Known as Ram AgPack, the program’s goal is to save American farm and ranch customers thousands of dollars after they purchase a truck on products and services they can use in running their business.

The Michelin/BFGoodrich discounts include tires for:

  • Michelin agriculture and Ultraflex products
  • Michelin X TWEEL airless radial for skid-steers, UTVs, ATVs, mowers and golf carts
  • Michelin off-road bias, telehandler and forklift
  • Michelin light truck
  • BFGoodrich commercial truck
  • BFGoodrich light truck

The program also includes offers from Farm Credit, AgDirect, Rhino Ag products, Dixie Chopper, NK Seed, AgroLiquid Crop Nutrition, Reinke irrigation system, Gallagher livestock products, and Eby truck bodies and upfits.

For a directory of Ram-certified agriculture dealers nationwide, visit

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