Farm Tires: The Majors Are Turning to Radials
The top two players in the rear farm tire replacement market are shifting more of their focus to radial tire offerings, Modern Tire Dealer’s market share statistics show.
Radial tires make up 41.2% of the U.S. replacement rear farm tire market, an all-time high.
The Firestone and BKT brands hold the greatest market share of both the radial and bias rear tire replacement markets, and both are doing more radial business. Michelin, the brand with the third highest market share in the rear tire market, is a radial-only brand.
Here's a look at MTD's latest exclusive market share figures.
Radial Rear Replacement Market Share
2017 Shipments: 315,600
Bias Rear Replacement Market Share
2017 Shipments: 450,000
Small Farm Replacement Market Share
2017 Shipments: 1.2 million