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Federal Corp. has launched a Facebook page and Twitter account to embrace its participation of social networking. The company says the launch is something new for the company.

With its new presence online, Federal says it will update current news and publish expanded features on Facebook. Sections are included for an easy and user-friendly navigation. The company aims to keep the growing users informed of the latest news and events, announcements, press releases and photos.

In addition, the Federal YouTube channel will allow fans the opportunity to contact the tire manufacturer and other driving enthusiasts directly. They can also comment on the video clips.

Federal says that most importantly, the new presence drives interaction with customers and potential customers all over the world in a timely manner.

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