Michelin partners with truck stop network
Michelin North America Inc. has signed a marketing agreement with Professional Transportation Partners LLC (PTP), which represents 180 truck stops and travel plazas.
"We have been doing great business for years with many individual PTP locations," says Guy Pekle, vice president of sales for Michelin Americas Truck Tires. "This agreement allows us to translate the success that we have built with individual truck stops to the entire PTP network."
The agreement "should be complete at all 180 PTP locations by the end of 2008," according to Michelin officials.