Retail Wholesale Distribution

NTW Customers Will Sell an Exclusive Brand — National Tire

Order Reprints
NTW Customers Will Sell an Exclusive Brand — National Tire

Tire retailers who buy from National Tire Wholesale (NTW) will have access to an exclusive tire brand — National Tire. The brand is launching with three tires and 110+ sizes. TBC Brands LLC has developed the tires for NTW customers. The National Tire brand has its own website, www.nationaltire.com, which provides information for both consumers and retail tire dealers. The site also has information on how to become a retailer for NTW.

“We’re excited about the opportunity for future development within this new brand; it’s endless and will provide retailers a recognizable name in each product segment,” says Jon Vance, senior vice president of product marketing for TBC Corp. “In addition, the sleek and user friendly www.NationalTire.com site provides the brand’s retailers a single site for information and also offers their customers an easily searchable site by size, product name or category.”

Here's a look at the three tires that signal the start of the National Tire brand:

National Duration EXE is a touring, all-season tire that TBC says is engineered for a quiet, comfortable ride and high speed stability. The compound provides for wet traction performance as well as extended, even wear. The tire's reinforced large block shoulder area allows for confident cornering. Depending on the speed rating, passenger sizes carry a 50,000 to 85,000 mile limited treadwear warranty. CUV and SUV sizes have a 60,000 mile limited warranty. The tire is available in 56 sizes.  National Commando HTS is a highway all-season SUV and light truck tire. It's designed for drivers who want a combination of a good on-road experience with long treadwear. The tire has a closed shoulder design to minimize noise for a more comfortable ride. The five-rib tread design provides long, even wear, and precision-aligned tread grooves minimize irregular wear and also promote all-season handling and traction. Full-depth siping helps with extended traction performance and enhanced worn appearance. The tire comes with a 65,000 mile limited treadwear warranty and is available in 58 sizes.

National Road Max ST is a specialty trailer radial tire. It's made with segmented molds for uniformity and is available in an M speed rating to provide wide market coverage. The tire's tread depth provides both performance and reduced rolling resistance, and its five-rib tread design gives traction as well as stability. Applicable for toy haulers, travel trailers, fifth wheels, utility trailers and boat trailers, the tire's higher load ranges are designed to meet the latest demands in the ST tire market. The tire has a five-year limited warranty. It's available in 14 sizes.

Related Articles

National Marketing Will Make Tire Pros a Consumer-Recognized Brand

Exclusive: An In-Depth Look at the Truck Tire Industry

Hankook introduces an entry-level global tire brand

You must login or register in order to post a comment.