Retail

Mitchell 1 successfully integrates with Google

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Mitchell 1's seven-month partnership with Google has been a success, according to the company.

Since integrating its OnDemand5.com Web site with a Google search feature (see "Mitchell 1 taps Google," Jan. 23, 2008), the site has received more than one million hits per month, say Mitchell 1 officials.

OnDemand5.com provides data for 1983-current domestic and import vehicles.

"We're thrilled by the reaction we've received to our OnDemand5.com with the Google search feature," says Gary Hixon, product manager for Mitchell 1.

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