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The forecast for big-volume OE fitments

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Taking the time to perform consistent checks of new vehicle fitments can pay off, especially when paired with new vehicle sales figures. In fact, nothing is a more accessible and effective indicator of the future tires needed by customers, says Robert Abram, tire industry veteran and Modern Tire Dealer contributor.

Abram shares his cheat sheet of tire sizes to watch in the August print and electronic edition of MTD. Since he doesn’t know the brands MTD readers distribute, what part of the country they do business in or what they currently have on their product screens, dealers still have to do their part to pick the SKUs. His goal is to narrow down some sizes and give dealers a place to start.

Here are the sizes Abram is watching:

205/65R16

195/50R16

235/55R19

245/40R19

235/45R18

235/55R20

235/50R19

235/40R19

Why does Abram feel these sizes will have the most impact in the short term? To find out, see Tire sizes to watch.

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