ARI upgrades 50 Below website platform
ARI Network Services Inc.has upgraded its award-winning website platform used by independent automotive tire and wheel dealers.
“This release further demonstrates our commitment to providing independent automotive tire and wheel dealers a website solution that will consistently generate traffic, quotes and sales,” says Roy Olivier, CEO and president. “This is a highly competitive market and, as a result, dealers need cost-effective, easy-to-use solutions that will help them differentiate their dealership from their competition and consistently generate more online and in-store sales."
Highlights of the upgrade include the following.
1. New ARI-powered user tools increase service department revenue. Power user tools now enable independent tire and wheel dealers to upsell additional products and services to buyers. When a consumer adds tire installation to the shopping cart, dealers now have the option to display additional services and add-ons at MSRP (manufacturer's suggested retail pricing) or special pricing.
2. Services added to instant search results increase quotes. The frequently-used Instant Search bar quickly displays a complete list of services available and takes buyers directly to the appropriate page for more information based on their selection.
3. Enhanced tire information improves the consumer shopping experience. ARI has taken the mystery out of industry-standard tire codes, including speed rating and load index. Consumer-friendly descriptions make it easier for consumers to select the best tire or wheel for their vehicle.
ARI posted a net loss of $571,000 on net sales of $8.2 million for its fiscal 2013 third quarter ended April 30, 2013. That compares to income of $210,000 on sales of $5.7 million for the same period last year.
On November 28, 2012, the Company acquired the assets of the retail division of 50 Below Sales & Marketing Inc., a provider of eCommerce websites to the powersports, automotive tire and wheel aftermarket and medical equipment industries. The 50 Below operation, which was purchased out of bankruptcy, generated an operating profit during the quarter.
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