Cooper Tire & Rubber Co. announces it is sponsoring nine baseball teams this summer. They are the New York Yankees, Los Angeles Dodgers, Chicago White Sox, Atlanta Braves, Philadelphia Phillies, San Diego Padres, St. Louis Cardinals, Cincinnati Reds and Kansas City Royals.
Cooper says it will be prominently featured in a mix of promotional efforts surrounding each team including exposure in stadium and fan areas, in-stadium video screens, and local market radio programs. Additionally, the company will sponsor fireworks displays for several teams, adding to the excitement of baseball.
As part of the national partnership, Cooper Tire is inviting fans to “Buy Four and Score!” With the purchase of four qualifying Cooper tires from a participating Cooper dealer, fans will score a voucher valid for four tickets to a select local game.
Cooper encourages baseball fans to participate in the “Buy Four and Score!” promotion July 1 - 31, 2013 with seven teams: the Los Angeles Dodgers, Chicago White Sox, Atlanta Braves, Philadelphia Phillies, San Diego Padres, St. Louis Cardinals and Kansas City Royals.
“These sponsorships are an enjoyable way for fans to connect with the Cooper brand while enjoying their favorite baseball team,” says Hal Gardner, vice president of marketing communications and market intelligence. “
As part of the sponsorship program, Cooper is encouraging fans to ensure their tires are road trip ready. For more information visit www.coopertire.com.
