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Superior Industries will build Mexican wheel plant

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Superior Industries International Inc. announced it has selected the city of Chihuahua as the site where it will build a new manufacturing facility in Mexico to expand capacity and meet anticipated growth in product demand.

The company and the state of Chihuahua have agreed in principle to a series of incentives that reflect a continued partnership between Superior and the state. Superior currently has three manufacturing facilities in the city of Chihuahua.

“Our positive discussions with the state government of Chihuahua exemplify the cooperative relationship that has existed for the twenty years that Superior has been operating in Mexico,” says Steven Borick, Superior CEO, chairman and president.

“Our team of employees in Chihuahua is a critical part of our success and we are excited to be able to commit to providing more opportunities there. I personally want to thank Governor César Duarte and Secretary of Economy Álvaro Navarro for providing a commitment back to Superior with incentives that address capital and operating cost and expanding the pool of talented employees needed as we grow.”

Superior previously announced that it intends to invest $125-$135 million to construct and equip the new manufacturing facility, which will have an initial capacity to produce 2-2.5 million wheels a year. The company currently produces 12.5 million wheels annually.

Groundbreaking is targeted for around the middle of 2013 and completion of construction anticipated about two years later. For more information, visit

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