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Cooper enters U.S. passenger OE market

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Cooper enters U.S. passenger OE market

The Cooper Tire & Rubber Co. reports that its Zeon RS3-A tire is OE on the 2013 Ford Focus SE and Titanium models.

The fitment marks Cooper Tire’s entry into U.S. passenger car OE market. The Cooper Zeon RS3-A is the latest ultra high performance all-season tire in the Cooper Tire performance line up. Size 215/50R17 (W-rated) is the fitment specified for the two Ford Focus models.

“Cooper Tire will remain primarily focused on the replacement tire business where we’ve built a strong brand and enduring customer relationships. Our partnership with Ford provides another opportunity for growth and speaks to the increasing demand for our products as well as the value proposition we deliver,” says Cooper Tire Chairman, CEO and President Roy Armes.

A Consumers Digest Best Buy, the Cooper Zeon RS3-A is a performance all-season tire that combines dynamic handling and control with a quiet, comfortable ride. Available in 38 sizes, the RS3-A features advanced technology and lighter weight construction providing maximum levels of traction, responsiveness and reduced rolling resistance for improved fuel efficiency.

According to Cooper, the tire's silica-based tread compound provides exceptional driving performance for confidence year-round. The RS3-A’s asymmetrical tread design allows for a quiet ride and is engineered with more tread on the outside for increased handling.

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