Retail

BFNT honors Pace for Lifetime Achievement

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Bridgestone Firestone North American Tire LLC has given Bill Pace its Lifetime Achievement Award to commemorate his 40-plus years of service.

Pace manages BFNT's TireStarz program.

He started with the former Firestone Tire & Rubber Co. in 1965 as a management trainee. He took part in the roll-out of TireStarz in 1998.

At the time, the program had 30 dealers; today it encompasses nearly 1,200 dealers throughout the United States and Canada.

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