Michelin creates club for X One customers
Michelin North America Inc. is inviting users of its X One wide-base truck tire to join its One Club.
"The club is a way for X One tire owners to ensure that they receive the most recent X One product updates, technical information, maintenance tips and other important information," say Michelin officials.
"After completing the registration process, new members of The One Club receive a free X One special edition collectible model truck mounted with X One tires. Other rewards are also available to club members."