Software developer ASA Tire Systems has promoted Dean Rascoe to sales manager and has made other personnel changes.
Rascoe will lead ASA’s nationwide account management team.
Mark Lanter has joined ASA as an account manager, based in the company's Kirkland, Wash., office.
Bob Hazard has been hired to work out of ASA's Nashua, N.H., office as a territory manager.
Russ Johnson has been promoted to manufacturer interface liaison, a newly created position. He will be responsible for all efforts involving manufacturer interfaces to the ASA product line.
ASA's software currently integrates with Goodyear Tire & Rubber Co., Michelin North America Inc., Bridgestone Firestone North American Tire LLC and Bandag Inc.
In other personnel shifts, Clyde Sheldon will quarterback the development of ASA's Mobility Suite software package.
Jeff Manseau has been promoted to take full charge of customer services for ASA's complete product line, including customer support, training and product implementation.
Raymond Turilli will expand his role as ASA's network services coordinator. He will be responsible for the company's VPN and Wireless Showroom initiatives.
In related news, Flora Lindsey will be heading up quality control for TreadX, ASA's system for multi-store tire dealerships and retreaders, while Kathy Stevens will work out of ASA's Nashua office as a TireMax support analyst.
