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Superior Tire continues expansion in Ontario

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Toronto, Ontario-based Superior Tire & Auto has opened new stores in Barrie and Etobicoke, Ontario.

The Barrie store, a six-bay facility, opened last month. Superior Tire's Etobicoke outlet, a franchise location, opened on April 1.

The dealership's expansion activities are being supervised by Frank Bongiovanni, Superior Tire's business development director.

"In the 14 months that Bongiovanni has been director, Superior Tire has increased its retail stores from five to eight," including a shop in Markham, Ontario, that opened six months ago, say company officials.

Superior Tire -- whose president is Paul Hyatt, also president elect of the Tire Industry Association -- plans to open three outlets next year and is looking at sites in Mississauga and Durham, Ontario.

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