Hankook adds to motorsports department

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Hankook Tire America Corp. has named Jeff Koehler its motorsports marketing manager.

Koehler is a founding member of the National Auto Sport Association’s Northeast Region and has served as both assistant director and marketing manager.

In his free time, Koehler races competitively with NASA’s Northeast, Mid-Atlantic and Ohio/Indiana regions.

He has more than 10 years of advertising and marketing experience, specializing primarily in the automotive industry.

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