Tireco Inc. and Hangzhou Zhongce Rubber Co Ltd. have entered into a long-term, exclusive distribution agreement that will allow Tireco to distribute Westlake brand consumer tires in the United States.
Tireco will offer Westlake on both a factory direct and a U.S. direct program from its 1.2 million-square-foot facility in Fontana, Calif.
“The Westlake line encompasses one of the broadest consumer product offerings available in the market today, and is widely regarded for its consistent, high quality standards and performance value," says Victor Li, Tireco's vice president of sales and marketing.
Hangzhou Zhongce Rubber is China’s largest tire manufacturer, with a tire capacity of more than 40 million tires annually.
Tireco is a national marketing and distribution company that exclusively distributes the Geostar, Milestar, Nanco, Tracgard and Geotrac brands. It also is the exclusive distributor of Nankang tires in North America.
For more information, www.tireco.com.
