Maxxis Teams Up with New York Yankees
Maxxis International has finalized a two-year deal to sponsor the New York Yankees.
"Because the New York Yankees' popularity extends to baseball fans around the world, Maxxis' status as the team's official tire will provide far-reaching exposure for the company's brand," say Maxxis officials. "Maxxis' signage will be visible behind home plate at the top of the first inning at home games."
Andy Lee, Maxxis' vice president of operations, says the tire manufacturer "is very proud to once again sponsor the New York Yankees. To have our products associated with a team known and admired by baseball fans across the world is a great honor."