Point S Joins Montreal Canadiens as Official Partner
Point S Canada stores will be rewarded with extra visibility as the retailer becomes a partner of the Montreal Canadiens ice hockey team for the 2021 spring season.
The partnership will provide visibility during home games in Bell Centre, as well as away games and inside local automotive centers.
“We are thrilled to provide this additional visibility to our stores with one of the world’s most prestigious sports brands. The partnership will also foster interactions with Montreal Canadiens fans in our auto centers,” says Patrick Lavoie, vice president of marketing and communications.