Ducks Unlimited Earns General Tire Sponsorship

Sept. 17, 2021

Continental Tire the Americas LLC is supporting Ducks Unlimited through its General brand of tires.

The multi-year brand sponsorship includes support across multiple fundraising platforms. The revenue helps Ducks Unlimited fund conservation projects where ducks need it the most.

“General Tire is a great addition to DU’s stable of corporate support,” said DU Chief Fundraising Officer 

Amy Batson, chief fundraising officer for Ducks Unlimited says the General tire brand "adds value and credibility to (the organization's) brand. We are very excited to have them join us as a partner in conservation.”

“We are honored to enter into this partnership to help protect and conserve America’s wetland and wildlife habitats,” says the tiremaker's Director of Marketing Travis Roffler. “At General Tire, we make tires that get the outdoor enthusiast anywhere they want to go, and we are proud that Ducks Unlimited will be using our tires to accomplish their important work preserving those hunting and fishing lands for future generations to enjoy.”