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Automotive Communications Council Will Host Free Webinar on Marketing Analytics

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The Automotive Communications Council (ACC) will host a free webinar on critical topics related to marketing analytics. "The Data Rush, Mining Gold from Mountains of Marketing Data," is scheduled for July 13, 2016, at 2 p.m. Eastern time.

"With mountains of marketing data available, how do you focus on actionable information that really matters?” asks Al Haberstroh, chair of the ACC's analytics track.

 “This webinar will address critical topics related to marketing analytics, and identify the difference between what is important, and what is fool's gold."

 The webinar is open to anyone with involvement in the automotive industry. ACC membership is not required.

 The webinar will be led by Craig Jackson and Jeff Peake, specialists in marketing analytics, business intelligence, enterprise design and more, according to the ACC.

 This event is the third to date since the ACC relaunched its educational webinar series in December 2015.

The ACC webinar series is designed to deliver content geared towards helping marketing communications professionals further their professional development.

 To register for the free one-hour event, go to the ACC website at:, or visit Webinar Registration.

For more information about ACC, contact Nancie Boland at (417) 998-5057 or email Information is also available on Facebook, under the Automotive Communications Council group page.

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