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Counteract Balancing Beads unveils new site

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Counteract Balancing Beads has a new Web site and a new corporate image. The site,, went live on Sept. 24.

"The Web site has been redesigned from the user viewpoint, making it easier to navigate and focusing on the key distinguishing features of our state-of-the-art technology," say Counteract officials.

"The site was developed to eventually include multiple languages to reflect Counteract's growing presence throughout the world." Counteract products are sold in 63 countries.

"As we look to the future, we feel it's important that our visual identity evolves" to follow the evolution of the transportation industry, they add.

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