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Truckers, Michelin now has an app for that

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Truckers, Michelin now has an app for that

Michelin Americas Truck Tires (MATT) has rolled out a mobile dealer locator application for Blackberry smart phones.

"Based on research into the most popular mobile platforms in the trucking industry, we launched the Blackberry application first," says Jaye Young, U.S. country marketing manager for MATT.

"Android and iPhone applications are not far behind. It's no secret that today's business runs in real time, and our customers expect information literally at their fingertips, including information about where they can find Michelin tires."

The application provides the location of the nearest Michelin truck tire supplier, plus basic info about that location. Users can call Michelin's ONCall ERS service directly from the app or search for a provider by category, including emergency road service.

"The application can provide service providers based on the user's current GPS location or an entered location. It also gives users the ability to call the service provider or save the provider's information to their device's contacts or address book."

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