Atturo takes AZ800 to Brazil via new distribution
Atturo Tire Corp. has entered the Brazil market via an exclusive distribution arrangement with RC Comercio, which now will do business as Atturo Pneus Brazil.
"With annual growth expected at 5%, it is predicted that Brazil will soon have the fifth largest economy in the world," say Atturo officials.
"The Brazilian market demands a quality, non-Chinese product. The Atturo AZ800 perfectly fits this niche with proven quality and the proper ratings for SUV, crossover and sport truck fitments at a value price point."
Atturo views Brazil "as a key market for our global distribution program, as well as a regional indicator of the brand's potential in South and Central America."
The first shipments of Atturo tires to Brazil will take place this week.