Bridgestone Americas Inc. announced it will debut its Bandag Virtual Plant Tour at WasteExpo 2024 from May 7-9 in Las Vegas.
The virtual experience will give attendees a behind-the-scenes look at the tire retreading process inside a Bandag manufacturing plant.
“The waste and recycling industry has long been a leader in innovation and a space to promote and advance sustainability-focused technologies,” says Brian Goldstine, president of retread solutions, Bridgestone Mobility Solutions.
“Through our new virtual experience, Bridgestone is able to demonstrate the technology, testing and time that goes into producing every Bandag retreaded tire and educate fleets on the importance of more cost-effective and eco-friendly tire solutions, regardless of their location.”
The Bandag Virtual Plant Tour is an internet browser-based experience that provides a step-by-step walkthrough of Bandag’s retreading process for customers who are unable to visit a Bandag retreading facility in person.
Bridgestone also plans to emphasize the importance of retreading in fleets to help them reach their sustainability goals.
The Bandag Virtual Plant Tour will be widely available for customers later this summer and accessible on bridgestonemarketing.com, according to Bridgestone officials.
Bridgestone will be on display at WasteExpo in Booth 3317 inside the West Hall of the Las Vegas Convention Center from May 7-9.
Also on display at the Bridgestone booth will be premium tires, Bridgestone’s Tire Monitoring Services and more.
