Bridgestone to Launch New Tires at ConExpo

Bridgestone Americas Inc. will unveil three new OTR tires, including the the 27.00R49 Bridgestone MasterCore V-Steel M-Traction Deep, at ConExpo.
Feb. 24, 2026
3 min read

Bridgestone Americas Inc. will unveil three new OTR tires, including the the 27.00R49 Bridgestone MasterCore V-Steel M-Traction Deep, at ConExpo.

Other tires from Bridgestone Americas making their debut at ConExpo, which runs March 3-7 in Las Vegas, Nev., include the 24.00R35 Bridgestone V-Steel Rock Deep Ultra (VRDU), and the Firestone Multi Block T.

"The tires headline the Bridgestone Off-the-Road booth, which will showcase a wide range of premium and intelligent tires for applications including cranes, graders, haulers, and loaders," say Bridgestone officials.

"These three new tires underscore our relentless focus on delivering premium products that help our customers operate more efficiently," notes Rob Seibert, president, Off the Road, Bridgestone Americas. "Each tire is engineered to deliver optimal performance in the most demanding environments, extending tire life, reducing downtime, and lowering total cost of ownership, helping our customers move more with less."
 
The new Bridgestone MasterCore VMTD 27.00R49 has been designed for use on 100-ton haul trucks and features the company’s proprietary MasterCore technology, "helping deliver superior traction and longevity specifically on challenging surfaces."
 
Designed for performance on difficult terrain, the Bridgestone MasterCore VMTD offers a 14% increase in tread depth over the conventional Bridgestone VMTP tire, while its "durable sidewall structure combined with narrow grooves in the tire’s tread pattern design, helps deliver 10% longer tire life. Through MasterCore technology, the MasterCore VMTD provides a 10% boost in load capacity and 2% more ton-mile per hour (TMPH)/tonne kilometers per hour (TKPH) compared to its predecessor, driving productivity with every trip.
 
"With the introduction of the MasterCore VMTD tire and its traction-based tread pattern, Bridgestone now offers two tread patterns in the 27.00R49 tire segment. The other is the rock tread pattern of the Bridgestone MasterCore V-Steel Rock Deep Ultra (VRDU), launched in summer 2025. The MasterCore VMTD will be available to fleets in June and offered in four compound options: standard, cut resistance, ultra cut resistance and heat resistance."
 
At ConExpo, Bridgestone will showcase the new three-star VRDU tire in size 24.00R35. Engineered with a rock tread pattern, "the tire is specifically for rigid dump trucks, extending the hauling benefits of larger VRDU sizes to quarry applications. It is the second three-star product offered by Bridgestone in the large tire segment."
 
Features of the tire include a 3-star rating for higher load demands, a stronger cord, enhanced casing structure and an improved tread design, "resulting in a 15% increase in TMPH/TKPH compared to its predecessor."
 
The new size of the VRDU will be available in 2027 and will replace the Bridgestone VRQP tire in the company’s portfolio.
 
Designed for articulated dump trucks and wheel loader applications, the new Firestone Multi Block T radial tire "is built to deliver higher cut resistance for an enhanced tire life," say Bridgestone officials. The product is the latest addition to the Firestone portfolio and will replace the Versabuilt AP, "marking a new chapter in the brand's storied 125-year legacy of durable and reliable products. The Firestone Multi Block T will be offered in five sizes - 17.525, 20.5R25, 23.5R25, 26.5R25, and 29.5R25 - and will be available this summer. 
 
Bridgestone's new OTR tires will be on display in the company's ConExpo booth (#41633) in the west hall of the Las Vegas Convention Center.
 
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